Zoo Boise Logo

Zoo Boise. A Gem in the Treasure Valley.

As a sponsor of Zoo Boise, Peterson Toyota is spreading the word. Did you realize Zoo Boise is one of the most causal and innovative in the country? Many zoos are looking at Boise as the model for animal conservation. It started back in 2007 when Zoo Boise became the first zoo in the country […]

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2017 Galactic Day at the Zoo

Galactic Day at the Zoo

The fun is strong with this one.   Peterson Toyota is a big supporter of Zoo Boise and wanted to let you know about Galactic Day on Saturday June 17th. Activities include photo-ops with Star Wars characters with the 501st Legion, Band Wars – Star Wars themed entertainment, Q&A with actors from your favorite movies […]

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Walk for Wishes

Walk for Wishes

Peterson Auto Group recently formed a team for the local Walk for Wishes event which benefits Make-A-Wish® Idaho. Our team consisted of  individuals from all five Peterson Auto Group stores. It could not of been a more perfect evening for the Make-A-Wish® Idaho  fundraiser that celebrates more than 1,300 wishes that have already been granted, while […]

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Toyota Time Sales Event 2017

Toyota Time Sales Event

It’s the Toyota Time Sales Event. Time to save big at Peterson Toyota! This month, the saving just got better.     0% for 72 months on 2017 RAV’s, Corolla’s and Camry’s 0% is on approved credit through Toyota Financial Services. Monthly payment for every $1,000 financed is $16.67 for 60 months. On Approved Credit only. […]

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Hawaii Winner

We Have a Winner!

To celebrate Peterson’s 89th Anniversary, we decided to giveaway a trip for two to Hawaii. We really just wanted to send two folks to a beach as a reward for withstanding our cruel winter! So, we had sign-ups at each of our five stores during February and March. With around 1,000 entries we recently drew […]

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Zoo Boise Easter

Peterson Toyota at the Boise Zoo

Despite the weather, the Boise Zoo held their annual Easter Eggstravaganza earlier this month. 2,500 people made the most of  the conditions to participate in this event. It was fun to see so many kids and adults enjoying all of the scheduled activities. As always, Peterson Toyota, was happy to be a part of this […]

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Toyota Plant

Toyota Announces Record $1.33 Billion Investment in Kentucky Plant

The future of automobile production is now. A $1.33 billion investment- the highest of any automaker in Kentucky and the second-largest in state history- will make Toyota Motor Manufacturing, Kentucky, Inc. (TMMK) the first plant in North America to begin producing vehicles using Toyota New Global Architecture (TNGA). Named the “Most American Made” car by […]

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Toyota Spring Event

Toyota Spring Event

Finally, green is everywhere and at the Peterson Toyota Spring Event you’ll put more green in your pocket. Right now get 0% for 72 months on the Best Selling RAV 4! Get 0% financing for 60 months on new 2017 Corollas or save $2,000! Get 0% financing for 72 months or save up to $2,500 […]

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